Imperial Fiber Pomade is designed to be a medium water-soluble pomade with the same classic water melon scent. The first thing one might notice is the texturizing metallic flakes inside the creamy pomade, a unique characteristic amongst the water based pomade family. Another interesting trait, Imperial Fiber Pomade is also designed not to dry, unlike Imperial Barber Products' classic pomade. I wouldn't go as far to say that this pomade doesn't dry, like oil based pomades, but I will say that Fiber Pomade doesn't become as crispy as some other water based pomades and gels while maintaining a light medium hold. Fiber pomade is probably my favorite hair product from Imperial Barber Products.